COWLES FOUNDATION FOR RESEARCH IN
ECONOMICS
AT YALE UNIVERSITY
Box 208281
New Haven, CT 06520-8281

COWLES FOUNDATION DISCUSSION PAPER NO. 1381
College Football Rankings and Market Efficiency
Ray C. Fair and John F. Oster
September 2002
Revised March 2005
The results in this paper show that various college football ranking systems have
useful independent information for predicting the outcomes of games. Optimal weights for
the systems are estimated, and the use of these weights produces a predictive system that
is more accurate than any of the individual systems. The results also provide a fairly
precise estimate of the size of the home field advantage. These results may be of interest
to the Bowl Championship Series in choosing which teams to play in the national
championship game. The results also show, however, that none of the systems, including the
optimal combination, contains any useful information that is not in the final Las Vegas
point spread. It is argued in the paper that this is a fairly strong test of the
efficiency of the college football betting market.
JEL Classification: C52
Keywords: Football rankings, Predictive information
Old title: Comparing the Predictive Information Content of College
Football Rankings
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